I’m going to tell you right off, I am not a SEO expert. I know the basic ‘ins and outs’ and apply quite a few of the the different techniques but I will never claim to be an expert in the SEO game.  Sometimes though, knowing the basics is a good starting point.

SEO for those of you who don’t know is ‘Search Engine Optimization.’

Search Engine Optimization is a process of choosing the most appropriate targeted keyword phrases related to your site and ensuring that this ranks your site highly in search engines so that when someone searches for specific phrases it returns your site on tops. It basically involves fine tuning the content of your site along with the HTML and Meta tags and also involves appropriate link building process.

Now, how do you know what keywords to use? You want to use keywords that people are looking for but you also want to use keywords that a million people are not already using.

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I love FREEBIES but I don’t like junk and if you take some time you can find an amazing array of FREE website tools and other things online. I have a file of places and websites that offer some good tools and miscellaneous other things but I need to take some time to sort out the goodies from the junk.

When I come across something good, I’ll pass it along here so make sure you don’t miss anything. You can do this by signing up for my email digests. This is a service provided by FeedBurner and it’s free too.

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Well, it was just released, “20 Ways to Make $100 Per Day Online” and I figured I would take the time to check it out and let you know what I thought of it.

“20 Ways to Make $100 Per Day Online” was written by members of The Internet Marketing Inner Circle (TIMIC). TIMIC is a gathering place for online entrepreneurs across the globe to share information, ideas and professional skills, and to build healthy, long-lasting and profitable business relationships.

First off, this is a hefty 247 page PDF and price-wise, it’s pretty much within reach for everyone at $27.

After a motivational opening by Willie Crawford, you have 20 chapters by 20 different authors, each writing on what they know best.  From what I’ve read so far, it is well written, easy to read and filled with to-the-point details on exactly what you need to do to get where you want to be.

So take a minute and check it out -  “20 Ways to Make $100 Per Day Online“

Now you may find this a ‘back to the basics’ type thing but every now and then we all have to go back to the basics, from ‘newbies’ to seasoned marketers alike. And this is not only for those in Internet Marketing, this is for everyone.

One of the biggest problems I had always found myself faced by is having so much to do within a limited amount of time. I’d find myself frazzled; jumping from one thing to another in an effort to accomplish everything and at the end of the day find I’d actually accomplished little to nothing. I’d be further behind than when I started. Talk about increasing the stress factors!

Finally I worked out a method that seems to work very well for me, and others who have adopted this have agreed. Just like any idea, you will need to adapt the specifics to work for you. And it is a very basic, very simple idea, which may be the reason that many people don’t think of it.

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Online, there are many ways to market, to get the word out about your website or business; paid and free advertising, PPC, eBook distribution, email, banners, sig-files, different exchanges from banners to links, PR, personal recommendations, SEO and article marketing, to name a few. All of these do work to one degree or another.

In the past I have usually relied on natural SEO, which since my platform is blog sites, tends to work relatively well. With well written content, a blog will be indexed very quickly. I have found myself getting search engine traffic within days to some of my sites.

I also use free eBook distribution through free eBook sites or JVs. JVs can be an especially good way to start building your list, especially if you’re new but most of them tend to fall in the Internet Marketing category. I have used them to market one of my niche sites with some success though.

Oddly enough, one of the best methods I have found is one that I have begun to utilize only recently; Article Marketing. If you have a website or blog site, you have to provide good quality content, usually in the form of writing something to pass along information; an article. I have been writing articles for years. I am an avid researcher in numerous fields of my interest of which I have developed sites for, so although I may not be an absolute expert, I know a great deal. On top of that I find that I have a natural knack for writing and enjoy it immensely.

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Huh? You’re probably thinking that I have no idea what I’m talking about. If you’re doing business online you figure you know what you’re doing, but unless you’re following this train of thought, you’re wrong. And being wrong about this can make the difference between success and failure or getting to the top or just getting by.

The bottom line is, the business you are in is Marketing. It’s true. No matter what your business is, no matter what you sell or promote, you’re not really in that business. You’re in the business of marketing that business and marketing yourself.

When you begin to understand this and change your thinking accordingly, you will find yourself progressing toward your goals in an easier and less stressful manner.

Instead of telling people that you’re the best, that your product is the best, your company, your services, etc. are all the best, instead of force feeding them your offers then wondering why you’re not getting anywhere, learn productive, responsive marketing techniques and you’ll have people coming to you.

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